It is my honor to share our own signature event (happened in June 08 at VivoCity Mall over 5 days) that attracted broadcast (CNA. Channel 5, 91.3 FM), printed (Straits Times, Today, 8Days Mag etc) and interactive media (Nuffnang Blogger Network) regional wide coverage. Read the rest of this entry »
I am blessed to be connected with 33 Inspiring and Beautiful souls during the Brand Mastery program conducted from 1 - 3 August. I know if they put their plan and what they have learned during the program into massive action, I will see them at the TOP very soon!
For those who are interested to learn how to build a powerful Brand and generate $1 million and retire in less than 3 years in your business, join us for a upcoming mini workshop:
Date: 13 August 2008
Time: 2pm to 4 pm/ 7.15pm to 9.30 pm
Venue: International Plaza, #22-07
Call Lori or Jesscia @ 6221 0090 to reserve your seat now! First 50th Caller received a FREE 68 mins video worth $397.
I mentioned in my earlier post that the Gift Hamper has committed 5 marketing flaws. I have shared the first three flaws and now I will reveal the remaining two: Read the rest of this entry »
I received this promotional postcard in my office letter box on Monday. It was from a new boutique gift hamper start up. Beautifully designed but it contained 3 majors flaws: Read the rest of this entry »
It tastes sweet and hope it can serve to encourage you in exploring more in generating passive income. 
Read the rest of this entry »
Dear All, after months of preparation and hard work with 2 teams from SG and KL. We are ready to launch the BIGGEST MOVIE EVENT of the year in Singapore! We walk the talk in delivering Ideas that Sell (with limited resources) and this is our own signature event to prove it again.
Go to www.singaporemoviefiesta.com and visit us at VivoCity during 4-8 June 08. There are S$60,000 worth of attractive prizes to be won!
When she was a young girl, brain scientist Dr. Jill Bolte Taylor became fascinated with the functions of the human brain. Jill, one of Time magazine’s 100 most influential people of 2008, has a brother with schizophrenia, and his brain disorder led Jill to dedicate her career to studying severe mental illnesses as a Harvard-trained neuroanatomist. While she worked to uncover the differences between the brains of people born with mental illnesses and those who were not, something remarkable happened to Jill’s own brain—it went silent. Read the rest of this entry »
If he or she lack of this important quality being a good marketer/brand builder: An Open Mind!
I am about to show you a real life case study of how one corporate marketer is screwing up his own corporate interest.
See my emails conversation with a senior marketing manager of A BIG TOY RETAILER below: Read the rest of this entry »
The past 1 month have been an interesting and busy period. I throw myself into the world of Event Sponsorship for our in-house project, Singapore Movie Fiesta 2008 (See the post below). A marketing area that I have never experience on such a large scale. I have met at least 30-50 companies general managers, head of marketing, country managers, brand managers, business/media owners and doing countless proposal. It really opened my mind and break my own structure. I love to move out of my comfort zone constantly. So far, I have secured five figure sum cash sponsorship apart from six-figure sponsorship in-kind, a far cry from my mid 6 figure cash sponsorship target. I have to admit that it is was tough facing rejection after rejection, sometime even 3-4 in a day after a long period of prospecting. Read the rest of this entry »
Set to descend upon VivoCity in June 2008, Singapore Movie Fiesta 2008 is set to be Singapore’s premier movie event featuring the largest congregation of movie superhero characters, blockbusters and movie fans. Read the rest of this entry »
